Summary
Sirona has signed up to Trauma Informed
From March, we’re shining a spotlight on Trauma-Informed Care (TIC) what it means for Sirona to become Trauma-Informed, how it’s shaping our culture, and how each of us can play a part in creating safer, more supportive experiences for colleagues and the people we care for.
Why becoming Trauma-Informed matters
Sirona has formally committed to becoming a trauma-informed organisation and has signed the BNSSG Trauma-Informed Care Pledge. This commitment reinforces our identity and purpose: taking it personally, understanding individual needs, and continually improving our culture and staff wellbeing.
Trauma-Informed Care recognises that trauma is common and can affect how people think, behave and interact. A trauma-informed approach helps us to:
- Improve staff and patient experience
- Reduce the risk of re-traumatisation
- Support choice and empowerment
- Strengthen trust and compassionate connections
This approach is increasingly being embedded across Sirona -from our culture programme, to Freedom to Speak Up principles, to how teams think about day-to-day interactions.
Our commitment in practice
Sirona’s pledge means we will:
- Realise how common trauma is.
- Recognise the impact it can have.
- Respond with compassion and understanding.
- Resist causing further harm or distress.
We are adopting the BNSSG Trauma Informed Care Framework and beginning a programme of training, reflection and shared learning across teams.
You may already see changes through:
- Inclusion of Trauma-Informed principles in our Culture and Freedom to Speak Up programmes
- The development of a Community of Practice, bringing colleagues together to learn, share examples and support change
- Early focus areas such as team debrief pilots, helping staff reflect safely after challenging situation
Supported by leadership
This work is fully supported by Sirona’s Executive Leadership Team and our Trauma Informed Care Community of Practice. Together, we are committed to improving staff experience, strengthening wellbeing and delivering care that fosters trust, safety and healing for the people we support.
As Lisa Cherry reminds us:
“Trauma Informed Practice is a lens, a way of being, the way we show up in the world and the way we understand each other. It’s not a folder, a box to be ticked off or a set of instructions. It’s an ongoing reflective practice that centralises and contextualises the ways in which humans experience and heal from, trauma and adversity.”
Let’s make those changes together – one conversation, one interaction, one learning moment at a time.




